Lori Hayes, Director of Urban Forestry

Lori Hayes

Director of Urban Forestry

As the leader of Philadelphia’s urban forestry efforts, Lori oversees many projects, including the TreePhilly Program, street tree planting and maintenance, and park tree maintenance. Lori started working for PPR in 1981 and has served a number of roles since then, including Landscape Project Technician, Park District Manager, and North Regional Manager. Lori has a BS in Horticulture from Temple University. She frequently volunteers at events and workshops to educate the public about trees.

Erica Smith Fichman, TreePhilly Program Manager

Erica Smith Fichman

TreePhilly Program Manager

Erica joined PP&R in 2011 to develop an urban forestry outreach and education program. Working with the Urban Forestry staff, they launched the highly successful TreePhilly Program in 2012, which includes the Yard Tree Giveaway Program, as well as other programs to encourage street tree planting and volunteer tree plantings in parks and recreation centers. Erica has a BS in Biology from Haverford College and an MS in Environmental Horticulture from the University of California, Davis, and she is an ISA Certified Arborist. She also serves on the board of UC Green in West Philadelphia.

Jack Braunstein

Park Tree Inventory Project Manager

After assisting with the Fall 2017 Yard Tree Giveaway Program, Jack joined the TreePhilly team for the December 2017-September 2018 season. He is responsible for designing and managing a program to engage Philadelphia residents in the process of counting and caring for the city’s neighborhood park trees. Empowering community groups to claim and support the ecologies of their local parks is his top priority! Jack has a B.A. in Geography and a B.S. in Natural Resource Planning from the University of Vermont.

Andrea Leigh McCullough

TreePhilly Program Assistant

Andrea joined TreePhilly’s team for the Spring 2018-Fall 2018 season. A life-long plant partner and activist, Andrea is passionate about engaging communities at the intersection of ecology and justice (Send Andrea an email if you are too, at Andrea has also been known to tell every person within earshot that Philadelphia is the best city on earth. Andrea has a BLA in Landscape Architecture with honors distinction from Penn State University.

Hayden Smith

TreePhilly Program Assistant

Hayden is the Program Assistant for the Fall 2018-Spring 2019 season. With a background in community organizing, Hayden is looking forward to advancing the environmental justice perspective Andrea has brought to the TreePhilly team. When not planting trees, they find creative outlets in the kitchen and the music studio. Hayden holds a B.A. in Sustainable Development from Green Mountain College.

Joesph Caesar

TreeKeepers Crew Leader

Joe got started in 1998 as a community organizer for a faith-based greening initiative. To expand on these skills, in 2002 he got a master’s degree focusing on community economic development. Now, he leads TreeKeepers, a workforce development tree maintenance group. As an organizer, Joe held meetings with community members to understand their priorities and helped them create trails and viewing areas for the community. He found that crime went down 87% in the places they revitalized, and he realized what an important tool beautification and landscape maintenance work is to promote safety.

Learn more about the TreeKeepers crew and Arborists of Philadelphia Parks & Recreation.